Privacy Policy
This Privacy Policy (“Policy”) governs the manner in which Real Estate Funnel Systems, LLC, including its affiliated entities 8020 Academy, EzFlo.ai, Erik Bee, and Mariana Bee (collectively, the “Company,” “we,” “us,” or “our”), collects, uses, maintains, and protects information obtained from users (“You”, "you" or “Your”) of our websites, including but not limited to realestatefunnelsystems.com, ezflo.ai, and any associated programs, services, or platforms (collectively, the “Services”). By accessing or using any of our Services, you acknowledge and agree to the practices described herein.
I. Information We Collect
The Company may collect both Personally Identifiable Information (“PII”) and Non-Personally Identifiable Information (“Non-PII”).
PII includes data that can be used to identify you personally, such as your name, address, telephone number, email address, credit card or payment details, billing information, and communication records.
Non-PII includes aggregated or anonymized information such as IP addresses, browser types, device identifiers, demographic data, and usage behavior obtained through cookies, analytics tools, or other web technologies.
PII and Non-PII may be collected through our websites, digital forms, telephone calls, online meetings, live events, chat systems, emails, and other communications between you and the Company. Cookies and tracking technologies may be used to enhance functionality and improve user experience. Blocking cookies may disable certain features of our websites or Services.
II. How We Use Collected Information
The Company may use collected information for the following purposes:
To provide, operate, and improve our Services;
To process transactions and deliver purchased products or services;
To communicate with you, including responding to inquiries and providing customer support;
To send you marketing communications, promotions, and updates regarding our offerings (You may opt out at any time);
To comply with applicable laws, regulations, and lawful requests from government authorities; and
To protect our rights, systems, clients, and intellectual property.
The Company does not sell, rent, or lease Your PII to third parties. However, we may share limited PII with trusted affiliates, contractors, or vendors who assist in delivering our Services (e.g., payment processors, hosting providers, CRM systems). Such parties are contractually obligated to keep this information secure and use it only for authorized purposes.
We may also disclose PII when required by law, in response to a subpoena or court order, to comply with legal obligations, or to protect the rights, safety, and property of the Company, its clients, or the public.
Non-PII, which does not personally identify you, may be used for analytics, research, marketing, or other lawful business purposes without restriction.
III. Data Security
The Company implements commercially reasonable administrative, technical, and physical safeguards designed to protect PII against unauthorized access, disclosure, alteration, or destruction. However, no online or electronic system can guarantee absolute security, and you acknowledge that you provide information at your own risk.
The Company shall not be held liable for any unauthorized access, hacking, data loss, or disclosure resulting from third-party actions, technical malfunctions, or events beyond our reasonable control.
IV. Links to Third-Party Websites
Our websites may contain links to external or third-party websites. Unless expressly stated, the Company is not affiliated with, responsible for, or endorsing the operators of such sites. We disclaim all responsibility for the accuracy, security, or content of third-party websites, including any PII or financial information provided by You to such sites.
Your use of any third-party website is subject to that site’s own terms and privacy policy.
V. Account Registration and Security
When registering for our Services, you agree to provide accurate, current, and complete information. You are solely responsible for maintaining the confidentiality of your account credentials, including usernames and passwords, and for all activities conducted under your account.
You agree to immediately notify the Company of any unauthorized use of Your account or suspected breach of security. The Company shall not be held liable for any loss or damage resulting from Your failure to maintain the security of Your account credentials.
VI. Media Release and Authorization
By participating in any Company events, trainings, or programs, or by submitting photographs, video, or audio recordings to the Company, You grant the Company a perpetual, irrevocable, worldwide, royalty-free license to use, reproduce, modify, publish, and distribute such media in any format or channel for lawful business purposes, including but not limited to marketing, advertising, and education.
You waive all rights to compensation, royalties, or claims arising from such use and release the Company from all liability related to the use or distribution of such media. This release shall be binding upon Your heirs, representatives, and assigns.
VII. Data Retention
The Company retains PII only as long as necessary to fulfill the purposes outlined in this Policy or as required by law. When data is no longer needed, it is securely deleted or anonymized.
VIII. Policy Changes
The Company reserves the right to modify or update this Policy at any time without prior notice. Any changes will become effective immediately upon posting to our website. Continued use of the Services after such changes constitutes Your acceptance of the revised Policy.
IX. Governing Law
This Policy shall be governed by and construed in accordance with the laws of the State of California, without regard to its conflict-of-law principles. Any disputes arising under or related to this Policy shall be brought exclusively in the state or federal courts located in San Diego County, California.
X. Acceptance of Policy
By accessing our website, purchasing our Services, or submitting any personal information, you acknowledge that you have read, understood, and agreed to this Privacy Policy. If you do not agree, you must immediately discontinue use of the Company’s websites and Services.
XI. California Consumer Privacy Act (CCPA) Addendum
This CCPA Addendum applies to residents of the State of California and supplements the information contained in the Privacy Policy above. It is provided in compliance with the California Consumer Privacy Act of 2018 (Cal. Civ. Code §1798.100 et seq.) and the California Privacy Rights Act of 2020 (CPRA).
Categories of Personal Information Collected:
Within the past twelve (12) months, the Company may have collected the following categories of personal information from consumers:
Identifiers such as name, email address, billing address, telephone number, and online identifiers;
Commercial information, including products or services purchased, obtained, or considered;
Internet or network activity, such as browsing history and interactions with our websites;
Geolocation data (approximate, not precise); and
Professional or employment-related information when relevant to program enrollment or services.
Sources of Personal Information:
Information is collected directly from you, automatically through our websites, or from third-party service providers assisting with payment processing, marketing, or analytics.
Business or Commercial Purpose for Collecting Information:
We collect personal information for the purposes described in Section II of this Policy, including service delivery, account management, marketing, legal compliance, and operational improvement.
Your Rights Under the CCPA:
California residents have the right to:
Request disclosure of the categories and specific pieces of personal information collected about them;
Request deletion of their personal information, subject to certain legal exceptions;
Opt out of the sale or sharing of personal information (note: the Company does not sell personal data to third parties);
Request correction of inaccurate personal information; and
Be free from discrimination for exercising their CCPA rights.
To exercise any of these rights, you may submit a verifiable consumer request by emailing:
REFS, LLC
Attn: Privacy Compliance Officer
We will verify your identity before fulfilling any request. Requests from authorized agents must include documentation demonstrating that the agent is authorized to act on your behalf.
XII. General Data Protection Regulation (GDPR) Addendum
This GDPR Addendum applies to individuals located within the European Economic Area (EEA), the United Kingdom (UK), or Switzerland in accordance with the General Data Protection Regulation (EU) 2016/679 and its UK equivalent.
Legal Basis for Processing:
The Company processes personal data under one or more of the following lawful bases:
The data subject has given consent for one or more specific purposes;
Processing is necessary for the performance of a contract;
Processing is necessary to comply with a legal obligation;
Processing is necessary for the legitimate interests pursued by the Company, except where overridden by the rights and freedoms of the data subject.
Your Rights Under GDPR:
Individuals protected by GDPR have the following rights:
The right to access their personal data and request a copy;
The right to rectification of inaccurate or incomplete data;
The right to erasure (“right to be forgotten”) in applicable circumstances;
The right to restrict processing;
The right to data portability;
The right to object to processing based on legitimate interests or direct marketing; and
The right to lodge a complaint with a supervisory authority within their jurisdiction.
To exercise these rights, please contact our Data Protection Officer at [email protected]. We will respond within thirty (30) days as required by law.
International Data Transfers:
Your personal data may be transferred to and processed in the United States or other jurisdictions where privacy laws may not provide the same level of protection. By using our Services, you consent to such transfer and processing in accordance with this Policy.
Data Retention:
We retain personal data only for as long as necessary to fulfill the purposes outlined in this Policy or to comply with applicable laws and contractual obligations.
Withdrawal of Consent:
If you have previously provided consent to the processing of personal data, you may withdraw such consent at any time by contacting [email protected]. Withdrawal does not affect the lawfulness of processing prior to such withdrawal.
XIII. Contact Information
For questions, concerns, or to exercise your privacy rights under CCPA, CPRA, or GDPR, please contact:
REFS, LLC
Attn: Data Privacy & Compliance Department
Email: [email protected]